If you have previously registered to complete the Dealer Attitude Survey online, you can login to the survey by clicking on the Take Survey tab located on the left side of the screen or at the top of the screen. The login screen will ask you to enter the User ID that was e-mailed to the Registered User for your dealership. If the User ID is verified as valid, you will be linked to the Dealer Attitude Survey.

If you have not previously registered to complete the Dealer Attitude Survey online, you can obtain a User ID by clicking on the Register tab located on the left side of the screen or the Create Survey Login at the top of the screen and completing the Dealer Attitude Survey Registration Form. Each dealership can only be registered once. If you receive a message noting that your dealership is already registered, check with the senior management at your dealership (Dealer Principal or General Manager).

I forgot my User ID. How do I locate it?

If you forgot your User ID, click on Forgot User ID at the top or left side of the screen. When requested, enter the same e-mail address you used to register your dealership.

If your e-mail address matches our records, we will e-mail you your User ID within a few minutes.
Some dealers and dealerships have more than one e-mail address. If your e-mail address does NOT match our records, please try other possible e-mail addresses.
If your e-mail address does NOT match our records, a message will appear on the screen asking you to complete the registration information. Please try other possible e-mail addresses before registering again.
For new registrations, we validate the information and then e-mail the User ID to the Registered User. This validation process takes one to two business days.

I cannot remember if I registered to complete the Dealer Attitude Survey online.

If you cannot remember if you previously registered to complete the Dealer Attitude Survey online, do not register again. To find out if you are registered, use the Forgot User ID feature at the top or left side of the screen and enter the e-mail address you used to register this dealership. If you have multiple e-mail addresses, you can try each of them. If your e-mail address matches our database, we will e-mail you your User ID within a few minutes. In addition, you may want to ensure that your SPAM filter is not blocking e-mails from chairman@nadasurvey.com.

I have a new dealership. How do I login to the Dealer Attitude Survey?

If you have a new dealership that did not previously exist, you must complete the Dealer Attitude Survey Registration Form and your unique User ID for the new dealership will be sent to you at the start of the survey. If you register during the survey, we validate the information and then e-mail the User ID to the Registered User. This validation process takes one to two business days.

I recently purchased an existing dealership. How do I login to the Dealer Attitude Survey?

If you purchased an existing dealership, complete the Dealer Attitude Survey Registration Form. If you received a message that your dealership is already registered, please send an e-mail to questions@nadasurvey.com along with the name of the dealership you purchased and the new name of the dealership along with the exact address including city and state, and the dealership telephone number and fax number. Your unique User ID for the new dealership will be sent to you either at the start of the survey or during the survey depending upon when you registered. We validate all new registrations and then e-mail the User ID to the Registered User. This validation process takes one to two business days.

If I own multiple dealerships, how do I login to the Dealer Attitude Survey?

Dealer Principals who own more than one dealership will receive a unique User ID for each dealership if they are listed as the Registered User for each one. Some Dealer Principals may elect to have their General Manager at each dealership listed as the Registered User. If the General Manager is the Registered User, the User ID will be e-mailed to him/her. If you are listed as the Registered User for multiple dealerships, you will need to complete a Dealer Attitude Survey for each dealership individually, even if you sell the same franchises.

Who can answer questions about the survey?

You can send your questions to questions@nadasurvey.com along with your dealership name, exact street address including city and state, telephone number and fax number. This information will help us to research your questions, if necessary, and get a response back to you quickly.

REGISTRATION

Why do I have to register and obtain a User ID to complete the Dealer Attitude Survey?

Registration is the first step in a process to ensure that only surveys completed by the Dealer Principal or General Manager at U.S. new car dealerships are included in the analysis and the results by franchise. The User ID will allow us to validate the franchise evaluations and expedite the delivery of the survey findings.

Do I have to register for each survey?

No, your registration is valid for as long as you own the dealership. The User ID(s) will be e-mailed to you at the start of each survey. You can update your dealership information at anytime using the Update Registration Information feature.

I did not register; can I still complete the Dealer Attitude Survey?

Only Registered Users with a valid User ID can complete the Dealer Attitude Survey. If you have not registered, you can still do so during the data collection period by clicking on the Register tab located on the left side of the screen or the Create Survey Login tab at the top of the screen. You will receive a User ID within one to two business days.

I registered my dealership to complete a previous Dealer Attitude Survey. Do I need to register again for the current/upcoming survey?

Once you have registered your dealership, it is NOT necessary to re-register for subsequent surveys. We will use the information from your current registration to send your dealership’s User ID and link to the survey to the Registered User. However, if information about your dealership has changed since the original registration (e.g., dealership name, e-mail address, franchises sold, etc.), you can click on Update Registration Information at the top or left side of the screen to make the necessary modifications to your registration.

Who is the Registered User?

The Registered User may be either the Dealer Principal or the General Manager who is knowledgeable about the day-to-day operation of the dealership. The Registered User is the individual to whom the User ID will be e-mailed and has the primary responsibility for completing the Dealer Attitude Survey. Many Registered Users identify an Alternate User who can complete the survey for the dealership on behalf of the Registered User.

What is an Alternate User?

An Alternate User is an individual other than the Registered User who is knowledgeable about the day-to-day operation of the dealership. The Alternate User is authorized by the Registered User to complete the Dealer Attitude Survey in his/her absence.

Do I have to specify an Alternate User?

Registered Users have the option of naming an Alternate User. It is not mandatory

UPDATE MY INFORMATION

My e-mail address has changed. What should I do?

When requesting a forgotten User ID or updating your registration information, you are asked for your e-mail address. The e-mail address you enter should be your existing e-mail address as it is currently reported on your dealership’s registration form. To update your e-mail address, click on the Update Registration Information tab at the top or left side of your screen. You will need to enter your User ID and “old” e-mail address to access your registration information. When the update form is displayed, you can change your e-mail address and other information as necessary. Your information is updated after you submit the change.

How do I update my registration information?

You can change or update any section of your registration (Dealership Information, Franchise Information, Registered User, or Alternate User) by clicking on the Update Registration Information tab at the top or left side of your screen. The update form will contain your current information. Simply type over the information you want to change with the new information. You will need to enter your User ID and e-mail address to view your registration information.

How do I change my Dealership Information?

If you need to change your Dealership information (i.e., dealership name, physical address, mailing address), click on the Update Registration Information tab at the top or left side of your screen. The update form will contain your current information. Simply type over the dealership information you want to change with the new information. You will need to enter your User ID and e-mail address to view your registration information.

How do I change my Franchise information?

If you need to change your Franchise information, click on the Update Registration Information tab at the top or left side of your screen. The update form will contain your current information. Simply click on the checked box in front of the franchise you want removed and then click on the unchecked box in front of the franchise you want to add. You will need to enter your User ID and e-mail address to view your registration information.

How do I change my Registered User information?

If you need to change your Registered User information (i.e., person’s name, title, e-mail address, phone number, fax number), click on the Update Registration Information tab at the top or left side of your screen. The update form will contain your current information. Simply type over the Registered User information you want to change with the new information. You will need to enter your User ID and e-mail address to view your registration information.

How do I change my Alternate User information?

If you need to change your Alternate User information (i.e., person’s name, title, e-mail address, phone number, fax number), click on the Update Registration Information tab at the top or left side of your screen. The update form will contain your current information. Simply type over the Alternate User information you want to change with the new information. You will need to enter your User ID and e-mail address to view your registration information.

USER ID

What is a User ID and how do I obtain one?

The User ID consists of seven unique numbers associated with an individual dealership and is used to access the Dealer Attitude Survey. You obtain a User ID by registering your dealership, which can be accomplished by clicking on either the Create Survey Login tab at the top of the screen or the Register tab on the left side of the screen, and enter the information for your dealership(s).

When will I receive my User ID?

NADA will e-mail you your unique User ID at the start of each survey. The Winter Dealer Attitude Survey information is e-mailed in early January and the Summer Dealer Attitude Survey information is e-mailed a few days after Independence Day, July 4. The complete survey schedule is available by clicking on the Schedule tab on the left side of the screen.

I never received my User ID.

At the start of each survey, NADA e-mails the User ID to the Registered User for each dealership. If you did not receive a User ID, it may be blocked by a SPAM filter or you did not register your dealership. To ensure that you receive your User ID, please add the domain chairman@nadasurvey.com to your e-mail address book and/or your Safe Senders List. If you do not remember if you registered, click on the Forgot User ID tab at the top of the screen. If you have registered previously, your User ID will be e-mailed to you within a few minutes. Some dealers and dealerships have more than one e-mail address; you may want to try other possible e-mail addresses.

SURVEY

What is the Survey Aid?

The Survey Aid is a downloadable version of the online survey. It enables you to complete your franchise evaluations on paper, and then have an Administrative Assistant or other staff enter them online for you. Remember to keep your User ID confidential. The Survey Aid is a tool and not a substitute for an online survey. Only surveys completed online are counted in the results. NADA cannot accept fax or e-mail paper surveys.

How will I know that a new survey is available?

You will receive an e-mail from chairman@nadasurvey.com along with your User ID and a hyperlink to the survey. In addition, you may want to ensure that your SPAM filter is not blocking e-mails from chairman@nadasurvey.com.

How long does it take to complete the survey?

The length of time it takes to complete the survey depends upon how many franchises you evaluate at the same physical location. For a majority of dealers with a single franchise, it takes approximately 14 minutes to complete the survey. Since some questions pertain to the dealership and others to the franchise, a dealer with three franchises will take on average approximately 21 minutes to complete the survey.

What is the Dealer Attitude Survey website www.nadasurvey.com?

The Dealer Attitude Survey website was developed to provide dealers and manufacturers with a single source for the latest information about the Dealer Attitude Survey. Besides taking the survey, you can check the survey schedule, view past survey results, find answers to frequently asked questions, register to receive a User ID, and update your registration information.

How do I access the Dealer Attitude Survey?

You access the survey in the same way as you have the previous online Dealer Attitude Surveys, by entering www.nadasurvey.com in your Internet browser or by clicking on the hyperlink in the survey e-mail announcement. This will take you to the Dealer Attitude Survey website. From the website, you can click on the Take Survey tab on the left side or the top of your screen. If your dealership uses blocking software, make sure it recognizes www.nadasurvey.com as a business site.

Before you can access the Dealer Attitude Survey, you will be asked to enter the User ID that was e-mailed to the Registered User for your dealership. If the User ID is verified as valid, you will be linked to the Dealer Attitude Survey.

How many times can I log in to the survey?

You can log in to the survey multiple times with the same User ID to complete evaluations for all of the franchises sold by your dealership. As with most computer programs, if you start the survey and leave it idle for approximately an hour, it will terminate the program. To make it easier, we have added a Survey Aid, which is a downloadable version of the online survey. You can fill out your franchise evaluations on paper, and then have an Administrative Assistant or other staff enter them online for you. Remember to keep your User ID confidential. The Survey Aid is a tool and not a substitute for an online survey. Only surveys completed online are counted in the results. NADA cannot accept fax or e-mail paper surveys.

What happens to my responses, if I have to stop in the middle of completing the survey?

If called away while completing the survey, your survey will remain on the screen for approximately an hour, if you have NOT logged out. This will allow you to pick-up the survey where you left off.

If you begin the Dealer Attitude Survey and stop in the middle of your franchise evaluation and logout, you will NOT be able to start where you left off.

If you complete an individual franchise evaluation through the question “Do you want to complete another evaluation?,” your responses will be saved if you logout but will NOT show up as having been completed the next time you login to complete another franchise. You will have to keep track of which franchise evaluations you have completed.

I cannot access the survey website www.nadasurvey.com.

If you cannot access www.nadasurvey.com, make sure your blocking software is set to accept the business site.

I did not receive an e-mail about the survey.

Only Registered Users are e-mailed survey announcements. To ensure that you receive the survey e-mails, please add the chairman@nadasurvey.com domain to your Safe Senders program.

If you use Microsoft Outlook, you can add chairman@nadasurvey.com to your Safe Senders List using the following steps.

On the Tools menu, click Options.
On the Preferences tab, under E-mail, click Junk E-mail.
Click the Safe Senders or Safe Recipients tab.
Click Add.
In the Enter an e-mail address or Internet domain to be added to the list box, enter the e-mail address or domain name you want to add, and then click OK.

To quickly add a sender or domain name to the Safe Senders or Safe Recipients Lists, right-click on a message you consider safe, and then on the shortcut menu, point to Junk E-mail, and then Add Sender to Safe Senders List or Add Sender’s Domain to Safe Senders List.

If you use another e-mail system or SPAM filter, additional information on how to add a name to your Safe Senders List can be found at http://img2.ssprd3.net/add_contact/index.html.

I cannot access the Dealer Attitude Survey.

The Dealer Attitude Survey is designed to work best if you are using Internet Explorer or Netscape. If possible, access the survey from a computer with one of these browsers.

In addition, the Dealer Attitude Survey is displayed using the same technology as pop-up windows. In most cases, the survey will appear even if you have your computer set to block pop-ups. If a problem is encountered, you may see a button to click to start the survey, or you may need to disable your pop-up blocker manually. For example, on the Internet Explorer toolbar, you can click on the Tools menu and under the Pop-up Blocker option, indicate whether you want to turn on or turn off the pop-up blocker.

How many franchise evaluations can I complete in a single online session?

The Dealer Attitude Survey is set up so you can evaluate up to six franchises at a time. Most dealerships can complete an evaluation for all of their franchises at the same physical location in a single online session. If you have seven or more franchises at the same location, you will need to submit your survey for your first six, and then login a second time to complete your evaluations for your additional franchises. If you own/manage more the one dealership, please complete a separate survey for each dealership and all the franchises sold at that dealership.

When I click on the “Next” button, the survey does not move to the next screen.

There are several required questions in the survey. If you forget to complete any one of these questions, the survey will not move to the next screen until you do so. An error message will appear on your screen alerting you to the fact that you cannot proceed to the next section until the questions are answered. Notifications about missing data or other edits are displayed in one of two ways — as a box in the middle of your screen or as a message in red at the top of the screen. In the latter case, the message will appear for 3 seconds and then disappear, allowing you to make the necessary changes. The required questions in each franchise evaluation are:

The franchise being evaluated
The ZIP code for your dealership’s physical location
Whether you use your franchisor’s captive finance source
Whether you wish to evaluate another franchise at this dealership.

Depending on the answers you give to particular questions, you may also encounter additional questions that require answers or have built-in edits.

When I click on the “Next” button, the survey does not move to the next screen, and I do not get an error message.

As part of the Value section of the Dealer Attitude Survey, you are asked for the number of new vehicles of this franchise that you retailed during last year. If you sold more than 999 new vehicles and you enter a comma as a thousand marker in your answer (e.g., 1,234), you cannot move forward until you remove the comma from your answer.

How do I know that the online survey was submitted successfully to NADA?

After completing your survey, you will be asked if you want to submit your survey by clicking on the “Submit” button. A new screen will appear saying that your survey has successfully been submitted.

NADA has instituted an optional confirmation program to provide dealers with an official separate confirmation from the NADA Chairman indicating that you have completed the Dealer Attitude Survey. To protect the integrity of the survey responses, the confirmation should be e-mailed directly to YOUR dealership, NOT to your manufacturer/franchisor. If requested, you can choose to forward the confirmation from your dealership to your manufacturer/franchisor.

Note: To improve the delivery of e-mail confirmations, we have obtained a dedicated IP address (209.18.70.78) from our service provider. The Return-Path is <mmretrun@magnetdev.com> and from field is chairman@nadasurvey.com. Please notify your IT or E-mail Administrator that this is a valid IP (e-mail) address.

SURVEY CONFIRMATION

Can I send the e-mail confirmation to my manufacturer’s field rep or another individual?

We recommend that you send the e-mail confirmation to yourself as the Registered User or Alternate User and then, once it is received, forward the e-mail with the NADA logo to your manufacturer’s field rep or someone else. Sending the confirmation to a third party not registered for your dealership may invalidate your survey.

How long does it take to receive an e-mail confirmation that acknowledges receipt of my survey?

Upon successful submission of your survey, the online survey system will automatically acknowledge receipt of your survey. An official NADA confirmation is sent independent of the online survey system after one business day to those who request such a confirmation at the end of the survey.

I never received my e-mail announcement or confirmation.

The e-mail announcement or confirmation may not be received because:

The e-mail was directed to a “bulk” or “trash” folder rather than your inbox.
A SPAM filter blocked the e-mail.
Your e-mail address was mistyped or misspelled.

To ensure proper delivery of the confirmation e-mail to you, please add chairman@nadasurvey.com to your safe/trusted sender list and adjust your SPAM filter to approve the sender. If you are not sure how to add this e-mail address or adjust your SPAM filter, please contact your e-mail administrator.

Note: To improve the delivery of e-mail confirmations, we have obtained a dedicated IP address (209.18.70.78) from our service provider. The Return-Path is and from field is chairman@nadasurvey.com. Please notify your IT or E-mail Administrator that this is a valid IP (e-mail) address.

CONFIDENTIALITY

Are my survey responses confidential?

Yes, all surveys are confidential. The survey results are reported by franchise or market, not for individual dealerships.

Why does the manufacturer contact me about completing the Dealer Attitude Survey?

Your manufacturer realizes the value of the Dealer Attitude Survey data. They want their dealers to participate in the survey effort. When the majority of dealers complete the survey, their collective voice has a greater impact upon the manufacturer. Your manufacturer and their field staff representatives believe that it is in their best interest to have as many of their dealers as possible complete the survey to be more responsive to their dealers needs.

If the online survey is confidential, why do we have to enter the User ID and ZIP code of our dealership’s physical address?

The Dealer Attitude Survey is confidential. Manufacturers NEVER see a dealer’s individual responses. The responses for dealers with the same franchise are combined and reported together by franchise, market group (e.g., European, Luxury, etc.) and geographic region. The User ID and ZIP code allow us to place the completed survey in the correct group. They also are a quality control check to prevent the same dealership franchise from being evaluated more than once. The group reporting helps NADA and your dealer council chairperson to identify areas of both strength and weakness to be discussed with your manufacturers.